CONSUMER

First Call for Founders Building Global Brands from India

We back exceptional founders building the brands, and platforms that are redefining how the Indians eat, shop, and travel.

we believe in

World-Class Indian Products & Services

India isn’t just consuming more—it’s consuming differently. Rising incomes, digital-first habits, and a new wave of aspiration are reshaping how the country shops, eats, travels, and expresses itself. From convenience to curation. From price-sensitive to brand-conscious. From jugaad to joy.

This transformation isn’t limited to metros. It’s sweeping semi-urban India, where the next 200 million consumers are demanding global experiences—with unmistakably Indian relevance.

We back founders building for this moment.

Brands that are culturally fluent, tech-enabled, and globally ambitious. Companies using AI to personalise, storytelling to differentiate, and trust to scale. From how India shops and eats, to how it travels, celebrates, and expresses itself—our portfolio is rewriting the rules of consumption.

If you're building for this new India, write to us at namaste@z47.com.

Z47’s Consumer Portfolio

The Consumer Team

We're a team of ex-founders, operators, and investors with decades of experience shaping and scaling consumer brands and platforms across India.

RESOURCE

Digitizing Consumers in India Report 2023

Future of Indian ConsumerTech: Challenges and Opportunities

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