Z47
October 3, 2023

#IPO Learning 7: Accounting for online companies needs to evolve

Avnish Bajaj
Founder and Investor
Rajinder Balaraman
Managing Director
No items found.

•Digital companies have to expense all their customer acquisition costs

•Offline companies can depreciate store setup expenses over many years

•Accounting policies have not evolved to keep pace with this industry

•Companies have to figure out how to re-write their accounts

•Customers are the long-term assets in these businesses

•Value investing Buffet style has to evolve to understand digital businesses

For more information, write to us: namaste@Z47.com.
Stay connected with Z47.

Watch more such podcasts

Z47
February 15, 2025

Why Z47, Why Now: Developed Nation Building | Zero to Infinity

Z47
August 11, 2021

is marketing scalable?

Z47
April 12, 2022

“When it seems too good to be true, it likely is”! aka thoughts on corp governance for digital co.’s